05 Mar Essential reading: Flying Solo – How To Go It Alone in Business
Summary: How To Go It Alone in Business is a terrific book for anyone aspiring to run their own business. The book will also benefit people with an existing solo business, as there are lots of great tips for managing and growing a business.
Verdict: essential reading!
Buy now from: Dymocks or Amazon (Kindle Edition).
The book is equal parts information and inspiration; providing tools and techniques for a successful solo business, alongside case studies and words of wisdom.
The cases studies throughout the book give unique insights into Australian solo businesses and help to illustrate the key issues and concepts.
Given the focus on solo business ventures, the book is as much about successful self-management as it is about business management. In that regard, it provides a lot of useful food for thought. Topics usually absent from business guides, such as happiness and wellbeing, feature alongside more conventional topics like marketing or creating an operations manual.
Although the book is primarily aimed at an Australian audience, the majority of the content is applicable to readers all over the world.
We highly recommend How To Go It Alone in Business for both aspiring and existing business owners.